Search Engine Optimisation Blog, discussing website Optimisation
ONWARDsearch released and infographic yesterday called SEO Salary Guide: For Top 20 U.S. Markets that shows you which U.S. markets offer the highest number of SEO-related jobs and what the salary ranges for those markets are. You can download the guide in PDF form here.
Article source: http://www.searchenginejournal.com/seo-salary/37078/
Emotions are a strong motivator of human behavior. This is even true on the web. The more that ranking signals continue to evolve, the more significant the role that emotion-motivated actions play in search engine optimization. After all, one of our primary focuses as SEOs is to develop content that makes everyone who sees it want to share it and say wow. And saying wow and sharing are prompted by emotions.
Search engine signals like links, social shares, clicks, and even the way that search quality raters view a site, are strongly tied to the emotions that a website, and the content of its individual pages, evoke from its visitors.
What makes a user click? What makes a user create a link? What makes a user share something? What makes a search quality rater check the “trusted site” box? It’s all emotion.
And so it follows that in order to influence, persuade, and motivate users to click, link, and share, we need to understand some things about emotions and how to bring them about through the content that we publish online.
In 1980, Professor Robert Plutchik created his wheel of emotions:
The wheel identifies eight basic emotions each with a corresponding opposite: Joy – Sadness, Trust – Disgust, Fear – Anger, Surprise – Anticipation
And while I recognize that the emotional aspect of SEO isn’t a revolutionary concept, I’m surprised by how often it goes overlooked. Further, much of the content that does focus on generating an emotional response is limited to the basic emotions.
For example, pictures of kittens might make some people happy. Contests fill people with anticipation. Endorsements and positive reviews can make us feel trust. Press releases can be surprising. Op-Ed pieces with which we disagree can make us angry or even disgusted.
Admittedly, developing emotion evoking web content can be quite challenging. It requires some basic understanding of psychology, as well as, an understanding of the people in your online networks and the visitors to your site(s).
And so, if I could provide any useful advice or takeaways here, I would suggest that you spend more time thinking about and understanding your online audiences.
What makes them happy? What makes them sad? What types of things evoke a strong enough emotional response to get them to click (a relatively low emotional response), to share (bit higher response), and to cite or link to (an even higher response) your content?
And don’t limit your consideration to subject-matter only. Think about how the form that your content takes can influence emotion. As the say goes, a picture can be worth a thousand words.
It’s also worth noting that human emotions are volatile. Before you decide to “pick a fight,” you had better try to anticipate the foreseeable consequences. While being controversial can be a great thing for SEO, there is often reputational collateral damage. While you might be inclined to believe that “all publicity is good publicity,” you might not be able to anticipate the harm you might cause to your brand, your reputation, or your relationships.
Finally, as web-based communications technologies continue to evolve to help us better express our emotions online, it is very likely that search engines will increasingly take more sophisticated emotional expressions into account when delivering search results. In the wake of F8 and verbs, and with the transition to an HTML 5 web, it seems that a more emotional web is inevitable.
Article source: http://www.seomoz.org/ugc/seo-emotion
Time Warner Cable has announced that their TWCTV app is coming to Android Tablets but it won’t allow you to watch TV, only to do some things like control your DVR and act as a remote. That’s sort of a let down, really. The iPad app allows streaming of some channels at least.
Basically, the Time Warner Cable Android tablet app turns your tablet into a remote control. The app is free to subscribers and lets you control your DVR with the tablet. It also allows you to add favorite channels and use the tablet as a standard remote for the box. I would guess it’s all got to be locked down to a local network for the remote control stuff. It would be freaky, and sort of pointless, if you could do things like turn it off, change channels, etc when you weren’t in the house.
The app is available to all customers with set-top boxes or DVRs running the Time Warner Cable “Navigator” interactive program guide.
Features on TWCTV 1.0 for the Android tablet include:
The app has been certified to run on the Samsung Galaxy Tab 10.1 or Motorola Xoom, but is designed to run on any Honeycomb (Android 3.x) tablet.
The good news is, you could ditch their remote then and save yourself $2 a month. But what happened to their TV on tablets push they had going? They were doing so well with the iPad app and blazing a trail. Now they seem to have petered out and given into pressure from the studios. I guess we’ll all have to go back to using DLNA servers so they can’t control where we watch our content anymore.
Time Warner Cable Seeks Judgment on TWCableTV iPad App Legality
Time Warner Hits Bump in iPad App Delivery, Pulls Some Channels
Time Warner Cable Head Says Company Future Is Broadband, Not TV
Time Warner Cable’s New iPad App Sounds Incredibly Dumb
About the Author – Christophor Rick
Christophor Rick is a freelance writer specializing in technology, new media and consumer electronics. He is the CEO at Gamers Daily News (http://www.gamersdailynews.com) and his past work has included press releases, copy-writing, travel writing and journalism. – View All Posts By Christophor Rick
Article source: http://www.reelseo.com/time-warner-cable-android-tablet-app/
November 30th, 2011 By: THN News
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(The Hosting News) – ASEOHosting, an industry leader in providing quality SEO hosting services and domain registration to both the US and Europe, has announced that they now offer dedicated SEO servers for their European clients.
ASEOHosting has already been providing SEO hosting services for customers throughout Europe and those who prefer to host their websites on various GEO locations with different private name servers and Class C IP’s. They company has now expanded their European product and service offerings to include dedicated SEO servers. These servers allow clients to better manage larger networks as they are accompanied by a variety of Class C IP addresses from different nations.
Director of Business Development, Daniel Page says, “These servers are perfect for organizations that perform work with international SEO in mind, particularly since Google shows significant preference for sites that are hosted in the nation in which user searches are being conducted. They also contribute to an enhanced user experience because of the low latency they provide to European nations. What this means is a higher level of importance placed on our clients’ sites by the major search engines in terms of SEO.”
ASEOHosting’s dedicated server packages include root level access, 24/7 technical support, port monitoring and 99.99% network uptime SLA and are compatible with a number of operating systems. Clients also receive the benefit of being able to manage and control all of their hosting needs under a single server. This latest announcement comes on the heels of their recent addition of a web-based IP picker, further enhancing the extensive line of services they provide to their valued clients across the globe.
About ASEOHosting:
ASEOHosting is a Hudson, Florida-based web hosting company owned and operated by Ahosting, Inc. ASEOHosting provides multiple IP web hosting services in an environment considered to be ideal for SEO professionals. Clients of ASEOHosting can subscribe to SEO hosting services across 400+ U.S. and 150+ European IP Class C’s, and rest assured that their provider is paying relentless attention towards other server-side factors that contribute directly to the success of their SEO campaigns. For more information, visit http://www.aseohosting.com.
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Article source: http://www.thehostingnews.com/aseohosting-to-offer-european-dedicated-seo-servers-21831.html
The Science of Website Marketing
SEO and website marketing is a science, and true organic search engine placement can only be achieved through a direct intimate connection with a specific website.
Fort Collins, CO (PRWEB) November 30, 2011
Marketing expert Brad Borst has unveiled a comprehensive website marketing service that is geared toward helping clients fill all of the website marketing needs for their business. Borst possesses many years of experience and knowledge in Internet marketing and his expertise are reflected in what his new website offers to clients.
Borst provides a complete SEO service that includes everything from webpage optimization to creating backlinks. Borst also handles web design that allows clients to have their websites customized to meet their specific needs. Finally, he offers website maintenance that allows for monthly updates to everything from design to optimization.
One reason Borst can offer all of these services together is his extensive marketing experience with websites. He has spent nearly a decade optimizing and designing multiple private websites. With the launch of this new business, Borst is making good use of this experience by helping clients put their own websites in the spotlight. “SEO and website marketing is a science, and true organic search engine positioning can only be achieved through a direct intimate connection with a specific website.”
Clients can choose from four different SEO packages. Prices for complete website optimization start at $99. All of the features included in these packages are designed to boost search engine rankings and drive traffic to a client’s website. Borst improves optimization by building backlinks through content such as press releases, articles and blog entries that direct traffic back to the client’s website.
With the SEO packages, Clients receive an analytics report that tracks online traffic to their website. They also receive a backlinks report that monitors when a link to their site is added or dropped. Clients are given regular reports on ranking results that inform them where certain keywords connected to their service or product rank in all search engines. Finally, clients are sent social media reports that track when and where their website is mentioned in social media networks.
Borst offers customized design or redesign packages for clients starting at $199 for a single page and $99 for additional pages. Web design is done with html, css and java. Design packages include one full year of domain registration, up to five branded e-mail accounts and customer support for free. Each page is fully optimized to rank high in search engine results.
Borst offers website maintenance through plans that start at $19.95 per month. A basic website maintenance plan includes up to five website updates per month. The sitemap for the client’s website is submitted to search engines with each update so the updates are reflected in the search results.
For a limited time, Borst is offering a free SEO analysis. Website owners who would like more information on the website marketing services provided by Brad Borst can visit his website at http://www.bradborst.com.
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Article source: http://www.prweb.com/releases/website/marketing/prweb8999220.htm
DeMotte, Indiana (PRWEB) November 30, 2011
SEO Marketing Media Elite, an Indiana web design, website development, SEO (search engine optimization) and internet marketing company would like to wish everyone a Happy Holidays. SEO Marketing Media Elite is a family owned company so it is aware of the importance of the holiday season. It is easy to get caught up in hectic lives, but the holiday season is a time to stop for a moment and appreciate lifes many blessings. At SEO Marketing Media Elite they would like to stop and take a moment to recognize those people/organizations that give all year round. Their selfless acts are endless and inspire us all through this wonderful season of giving.
The first place that they are honored to recognize is Shriners Hospitals for Children. Shriners have 21 hospitals here in the United States as well as one in Canada. At Shriners they specialize in orthopedic disorders, burn care, cleft lip/palate and spinal cord injuries. The care that is being delivered here is of the highest quality available. All procedures, tests and diagnostics are done with state of the art technology. The amazing part is that if a child qualifies for treatment there, the care is provided regardless of insurance or ability to pay. There is no financial obligation to the patients or their families. Their facilities are built around families and education as well as lead the way in continuing research to help our children. Shriners Hospitals are dedicated to saving and changing lives of children and their families all year round and for that SEO Marketing Media Elite is so thankful.
Next SEO Marketing Media Elite would like to recognize PAWS Chicago, which is the city’s largest no kill humane organization. PAWS is striving to make Chicago a city where pets no longer are destroyed for simply being homeless. They have over 4,000 volunteers who selflessly give their time to providing these pets with the care and dignity that they deserve as well as welcome adopters and assist in finding the perfect homes for these animals. They have the largest free spay/neuter clinic in the United States. They reach out to the children and teenagers who have witnessed animal abuse and dog-fighting to help educate and stop the cycle from continuing. In 2011 alone, PAWS will have found new homes for over 4,400 homeless pets and will sterilize more than 18,000 pets.
Lastly SEO Marketing Media Elite would like to take this time to also recognize the Marine Toys for Tots Foundation. Toys for Tots first began in 1947, and have been going strong since. It is the mission of the U.S. Marine Corps Reserve Toys for Tots Program to “collect new, unwrapped toys during October, November and December each year, and distribute those toys as Christmas gifts to needy children in the community in which the campaign is conducted.” In doing this they provide a message of hope to thousands of less fortunate children across the US and help them to feel the joy of Christmas. Toys for Tots conduct events all year round to help raise awareness to the cause. They have numerous of drop off locations across the United States where toys can be taken as well as a web page available for monetary donations.
SEO Marketing Media Elite is a full service website design, website development, Indiana SEO (search engine optimization) and internet marketing company. They offer a wide range of development, programming and marketing services which are customized to your needs. They also offer design of social media sites such as facebook, graphic design and website hosting plans. With several custom web designers on staff they are always available to help build your dream page. At SEO Marketing Media Elite they are inspired by the selfless giving of so many people across our nation and because of that they would like to offer a Free Custom Web Design through the holidays for any business who markets with them. Feel free to call them for more details at 1-866-942-5673.
seomarketingmediaelite.com
From their family to yours, have a wonderful holiday season!
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Read the full story at http://www.prweb.com/releases/Indianawebdesign/11/prweb8994168.htm
Article source: http://insurancenewsnet.com/articleNews.aspx?id=305361
James Schramko – SEO Expert
The primary goal of a website is to capture as much of the market that has immediate access to you, and vice versa.
Sydney, Australia (PRWEB) November 29, 2011
America is often referred to as the Land of Milk and Honey. The pastures are said to be greener and hardworking people have a better chance of making it good. Of course, of late, the economy is not at its best and businesses have to go the extra mile to make a profit, or in some cases, to merely survive. Whether it’s big business based in the city where competition is decidedly more cutthroat or a simple mom-and-pop setup in a small town, it will do well to tap the Internet for better marketing results. SEO is a very effective way of gaining a substantially higher level of online visibility and reaching a wider audience. Localized SEO is even better. According to Internet marketing expert and coach James Schramko, “The primary goal of a website is to capture as much of the market that has immediate access to you, and vice versa.”
Schramko’s professional SEO company SEOPartner has a reputation for providing top notch SEO service to clients. The company has grown in such a way that its services are now offered all over the world, including the huge market of the United States. Its expansion has also included a reseller program that has other SEO firms offering SEOPartner’s services under their own brand. SEOPartner has a solid team of excellently trained individuals who can provide superior quality SEO work for all of their clients, regardless of their location in the world.
Clients have definitely been giving very positive feedback. To give readers an idea what kind of service they can expect from SEOPartner, one client wrote, “The team did a fantastic job in working according to schedule. I was especially impressed with prompt responses to my emails. The articles demonstrated good research skills and writing flair. I am also impressed with the immense amount of link building that was achieved over the course of a few weeks.” Such service will definitely meet the high standards of American business owners.
Good SEO management can make an immense difference in a business. It leads to an increase in the number of customers, which then results in a higher volume of sales. SEO can definitely spell the difference between thriving and surviving. It’s especially important to target the audience that truly matters – the ones in the vicinity of the business. SEOPartner can do that for their clients. “A prime spot on Google search engines means potential customers won’t have to look hard to find what your business has to offer. What we do at SEOPartner is optimize websites for the localized version of Google, get page one rankings in the shortest amount of time possible,” Schramko states.
With SEOPartner offering SEO USA, American businesses can have the best SEO service provided them.
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Article source: http://www.prweb.com/releases/James_Schramko/SEOPartner/prweb8997674.htm
In 2012, Yahoo! News will tell the nation’s story through the experiences and views of real Americans like you. Watch the first Remake America video »
Article source: http://news.yahoo.com/seo-consult-review-impact-googles-ssl-search-data-090101268.html
Search engine Google regularly changes the way its algorithms operate in order to improve the accuracy of results for its users. Earlier this year there was the infamous Panda update, which saw so-called ‘article farms’ – those with well-crafted SEO but little content value – punished in favour of thicker content.
NMK spoke with Andrew Girdwood, media innovation director at bigmouthmedia, and a leading SEO blogger, about the big challenges facing search marketers.
According to Girdwood, there are four major challenges facing search marketers right now:
- A multi-signal aspect of new SEO: ‘Old’ SEO was examined by a few signals, whereas new SEO is multi-signal, he argues. It includes authority, location, factual aspects, author authority and more
- Click through optimisation: “If your link in Google is pretty, people will click”
- Engaging content: You need to get visitors to share your content further as it affects the rankings, for example, the impact made by Google’s +1 button
- Influence and voice: How do you gain these signals, especially the social ones? You need to be visible, get a respected author – a blogger, for example, that posts frequently and sends out his own positive and ranked social signals based on reach and trust – to support you and encourage others in the industry to do the same and share it.
According to Girdwood, a key difference in new SEO and old SEO is the ability to cope with algorithms and evaluation methods that look at large multiples of quality signals rather than just a handful of truly significant indicators.
“In the evolved SEO landscape even specialist agencies need to be able to provide creative content and ideas to clients as well being able to connect audiences with that content,” he told NMK. “For example, a boutique SEO agency today must be able to create an infographic and have the skills to distribute it to an audience of interested bloggers.”
Girdwood says that in modern SEO rankings are no longer absolute and unchallenged. Almost every search on Google.co.uk today is personalised and localised; people see sites in different positions.
“Both Google and Bing place annotations alongside their listings – such as author profiles or recent shares by friends – and these annotations can sometimes increase click through rates,” Girdwood argues. “A good annotation is worth as much traffic as being a position or two higher in the results. The best annotations are brand builders. SEO experts now need to persuade people to look at, share and discuss web pages.”
Another key consideration for search marketers is that search engines today examine social platforms to understand connections between searchers in order to personalise results but also to see which web sites command attention and have authority. This allows algorithms to go beyond basic content and link analysis, Girdwood concluded.
“Today, SEOs need to be able to optimise sites not just for the Web but for mobile and other connected devices,” he said. “Mobile internet usage is soaring, mobile search results can be in a different order than web search results and the ‘portability’ of content is one of the very many categories of quality signals the search engines look at.”
Article source: http://www.nmk.co.uk/article/2011/11/28/tackling-seo-interview-with-bigmouthmedia
SEO Marketing Media Elite recognizes those people/organizations that give all year round. SEO Marketing Media Elite gives special recognition to Shriner’s Hospital, Toys for Tots, and Paws Chicago for the wonderful work they do. In the same spirit as these organizations SEO Marketing Media Elite is giving away free web design through out the holiday season.
DeMotte, Indiana (PRWEB) November 30, 2011
SEO Marketing Media Elite, an Indiana web design, website development, SEO (search engine optimization) and internet marketing company would like to wish everyone a Happy Holidays. SEO Marketing Media Elite is a family owned company so it is aware of the importance of the holiday season. It is easy to get caught up in hectic lives, but the holiday season is a time to stop for a moment and appreciate lifes many blessings. At SEO Marketing Media Elite they would like to stop and take a moment to recognize those people/organizations that give all year round. Their selfless acts are endless and inspire us all through this wonderful season of giving.
The first place that they are honored to recognize is Shriners Hospitals for Children. Shriners have 21 hospitals here in the United States as well as one in Canada. At Shriners they specialize in orthopedic disorders, burn care, cleft lip/palate and spinal cord injuries. The care that is being delivered here is of the highest quality available. All procedures, tests and diagnostics are done with state of the art technology. The amazing part is that if a child qualifies for treatment there, the care is provided regardless of insurance or ability to pay. There is no financial obligation to the patients or their families. Their facilities are built around families and education as well as lead the way in continuing research to help our children. Shriners Hospitals are dedicated to saving and changing lives of children and their families all year round and for that SEO Marketing Media Elite is so thankful.
Next SEO Marketing Media Elite would like to recognize PAWS Chicago, which is the city’s largest no kill humane organization. PAWS is striving to make Chicago a city where pets no longer are destroyed for simply being homeless. They have over 4,000 volunteers who selflessly give their time to providing these pets with the care and dignity that they deserve as well as welcome adopters and assist in finding the perfect homes for these animals. They have the largest free spay/neuter clinic in the United States. They reach out to the children and teenagers who have witnessed animal abuse and dog-fighting to help educate and stop the cycle from continuing. In 2011 alone, PAWS will have found new homes for over 4,400 homeless pets and will sterilize more than 18,000 pets.
Lastly SEO Marketing Media Elite would like to take this time to also recognize the Marine Toys for Tots Foundation. Toys for Tots first began in 1947, and have been going strong since. It is the mission of the U.S. Marine Corps Reserve Toys for Tots Program to “collect new, unwrapped toys during October, November and December each year, and distribute those toys as Christmas gifts to needy children in the community in which the campaign is conducted.” In doing this they provide a message of hope to thousands of less fortunate children across the US and help them to feel the joy of Christmas. Toys for Tots conduct events all year round to help raise awareness to the cause. They have numerous of drop off locations across the United States where toys can be taken as well as a web page available for monetary donations.
SEO Marketing Media Elite is a full service website design, website development, Indiana SEO (search engine optimization) and internet marketing company. They offer a wide range of development, programming and marketing services which are customized to your needs. They also offer design of social media sites such as facebook, graphic design and website hosting plans. With several custom web designers on staff they are always available to help build your dream page. At SEO Marketing Media Elite they are inspired by the selfless giving of so many people across our nation and because of that they would like to offer a Free Custom Web Design through the holidays for any business who markets with them. Feel free to call them for more details at 1-866-942-5673.
seomarketingmediaelite.com
From their family to yours, have a wonderful holiday season!
###
Raymond Horner
SEO Marketing Media Elite
866-942-5673
Email Information
Article source: http://news.yahoo.com/seo-marketing-media-elite-inspired-spirit-giving-others-123623271.html
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